Experience:1 - 3 Years

Location:Chennai

Compensation:Rupees 1,20,000 - 3,00,000

Education:

UG - Any Graduate - Any Specialization,Graduation Not Required  PG - Any PG Course - Any Specialization,Post Graduation Not Required

Role: Social Media Analyst

Functional Area: Marketing / Brand Building / Networking / PR

The candidate is actively participating in a wide variety of social media activities such as blogging, social bookmarking, commenting, community development and management, etc. and is well-connected with the broader social media world.

The key responsibilities for this position include:

Create social Media Profile with Twitter / Face Book / LinkedIn  etc

 Performing regular social networking activities to engage and connect with fans/members (existing and prospective)  Working within a team structure to create comprehensive social media strategies, to define, implement and manage social media programs that use social media marketing techniques in order to increase visibility, membership

Monitoring trends in social media tools and applications and appropriately applying that knowledge to increase the use of social media 

Using the tracking data as derived from social media tools & applications and designing & maintaining tracking matrices to effectively report back to brand management team for feedback

Strategizing with the account management  on incorporating relevant social media techniques to promote products and services

Measuring the impact of social media on overall branding & marketing efforts

Experimenting with new and alternative ways to leverage social media activities (“marketing R&D”)

An ideal candidate, in our minds, should have experience in the following areas:

• Blogging 

• Social networking 

• Social media tools and techniques 

• Brand awareness 

• Technology 

• Marketing

What we are looking for:

• Creativity 

• Willingness to experiment 

• Excellent writing skills and a willingness to use them 

• Excellent verbal communication skills 

• Ability to synthesize large amounts of data into actionable information 

• Ability to contribute individually and prove to be a dependable member on cross-functional teams 

• Ability to deal with uncertainty 

Executive Name:Sangeetha

Email Address:socialmedia@ayushiinfotech.com

The analyst must have knowledge and understanding of figures and see how these results relate to and affect each other. Since it is a specialised job, he must have the ability to comprehend media trends and apply them in his work.